Updated Feb 2026

Etsy Image Sizes 2026

Complete Etsy image dimension guide for sellers: product photos, shop banner, profile picture, and listing images. Optimized for conversions.

Quick Reference

Image Type Dimensions (px) Aspect Ratio Max File Size
Product Photo (Primary) 2000 × 2000 1:1 (Square) 10 MB
Product Photo (Additional) 2000 × 2000 1:1 (Square recommended) 10 MB (up to 10 images)
Shop Banner 3360 × 840 4:1 10 MB
Shop Icon (Profile) 500 × 500 1:1 (Circle crop) 10 MB
Listing Video Thumbnail 1280 × 720 16:9 —

Detailed Specifications

Product Photos

Dimensions 2000 × 2000 px (minimum)
Aspect Ratio 1:1 (Square)
Max File Size 10 MB per image
Format JPEG, PNG
Images per Listing Up to 10 photos
Pro Tips:
  • Use 2000×2000px minimum for zoom feature
  • Square (1:1) displays best in search results
  • First image is most important — use white/neutral background
  • Show product from multiple angles in additional photos
  • Include lifestyle/context shots to help buyers visualize
  • Use natural lighting — avoid harsh shadows

Shop Banner

Dimensions 3360 × 840 px
Aspect Ratio 4:1
Max File Size 10 MB
Safe Zone Center 2400×600px
Pro Tips:
  • Keep important content in center 2400×600px — edges may be cropped on mobile
  • Use banner to showcase your brand personality
  • Include your shop name or logo for recognition
  • Avoid busy patterns — keep it clean and professional
  • Use high resolution images to avoid pixelation

Shop Icon (Profile Picture)

Dimensions 500 × 500 px (minimum)
Aspect Ratio 1:1 (Square)
Display Circular crop
Recommended Upload 1000 × 1000 px for clarity
Pro Tips:
  • Upload at 1000×1000px for sharp display
  • Keep logo/text centered — edges are cropped to circle
  • Use simple, recognizable logo or brand mark
  • Ensure good contrast for visibility at small sizes
  • Avoid intricate details that won't show at thumbnail size

Listing Videos

Video Resolution 1280 × 720 px minimum
Aspect Ratio 16:9 or 1:1
Max Duration 5-15 seconds
Max File Size 100 MB
Video Best Practices:
  • Keep videos short (5-15 seconds) for maximum engagement
  • Show product in use or from multiple angles
  • Use good lighting — natural light works best
  • Avoid shaky footage — use tripod or stabilizer
  • Videos autoplay on mute — don't rely on sound
💡
Conversion Tip

Etsy listings with high-quality photos convert significantly better. Use 2000×2000px or larger for product photos to enable zoom. Include at least 5-7 photos showing different angles, details, scale, and context. First photo should be on white/neutral background for search results. Additional photos can show lifestyle use. Professional photos = more sales!