Visual Comparisons

Compare Social Media Image Sizes

See how image dimensions differ across social platforms. Compare feed posts, Stories, and profile images side by side.

Instagram Feed vs Facebook Feed
Instagram
1080×1350
(4:5)
vs
Facebook
1200×630
(1.91:1)

Instagram favors tall 4:5 portrait for mobile feeds. Facebook uses wider 1.91:1 for desktop and link previews.

Instagram Story vs TikTok Video
Instagram
1080×1920
(9:16)
vs
TikTok
1080×1920
(9:16)

Identical dimensions! Content created for TikTok works perfectly for Instagram Stories and Reels.

Twitter/X vs LinkedIn Post
Twitter
1200×675
(16:9)
vs
LinkedIn
1200×627
(1.91:1)

Nearly identical! Same image works on both platforms with minimal cropping needed.

YouTube Thumbnail vs Instagram Square
YouTube
1280×720
(16:9)
vs
Instagram
1080×1080
(1:1)

Very different ratios. Design separately or crop strategically to maintain focal point.

Profile Photos Across Platforms
IG
320×320
FB
170×170
X
400×400
LI
400×400

All displayed as circles. Upload at 800×800px minimum to work across all platforms.

Pinterest Pin vs Instagram Story
Pinterest
1000×1500
(2:3)
vs
Instagram
1080×1920
(9:16)

Pinterest pins are wider at 2:3 ratio. Instagram Stories are taller at 9:16 for full-screen mobile.

Facebook Cover vs Twitter Header
Facebook
820×312
(2.63:1)
vs
Twitter
1500×500
(3:1)

Both are wide banners but different ratios. Twitter header is even wider at 3:1.

Threads vs Instagram Feed
Threads
1080×1350
(4:5)
vs
Instagram
1080×1350
(4:5)

Identical dimensions! Threads uses same image specs as Instagram feed posts.

💡
Cross-Platform Strategy

To maximize efficiency, design at 1200×1200px square and crop for each platform. This works for most feeds. For Stories/TikTok, design separately at 1080×1920px (9:16). Profile photos should be 800×800px minimum. Always place important elements in the center to avoid cropping issues.

Quick Reference Table

Platform Post Type Dimensions Aspect Ratio
Instagram Feed (Portrait) 1080 × 1350 px 4:5
Instagram Story/Reel 1080 × 1920 px 9:16
Facebook Feed Post 1200 × 630 px 1.91:1
Twitter/X Post Image 1200 × 675 px 16:9
LinkedIn Post Image 1200 × 627 px 1.91:1
TikTok Video 1080 × 1920 px 9:16
Pinterest Pin 1000 × 1500 px 2:3
YouTube Thumbnail 1280 × 720 px 16:9

Related Resources

Instagram Specs

Complete Instagram image size guide with Stories, Reels, and feed dimensions.

View Specs →

Facebook Specs

All Facebook image sizes including feed posts, cover photos, and ads.

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All Social Media Specs

Browse complete image specifications for all social media platforms.

View All →